Retail Insights

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Blog: It’s Time to Connect the Dots Between Journeys, Stores and Operations

Success in retail requires retailers to keep a close eye on many aspects of the shopping process. What is needed is an integrated approach where journeys, stores and business operations are managed together as a whole – and where changing one part of the equation will immediately impact the other parts.

Blog: 10 Ways to Make Self-Checkout More Fun (and More Efficient)

Advanced self-service technology puts the customer first by eliminating friction throughout customer journeys and enhancing customer experiences. This requires smart UI technologies that support fast, intuitive, responsive and robust checkout flows without wasting time on avoidable interruptions.

Blog: What Makes the Difference between a Good and Bad Shopping Experience?

Vynamic Smart Assist provides real-time status of touchpoints or transactions anytime, anywhere, in-store, on any device. An assistant can easily clear an intervention and support customers on short notice.

Blog: Is the No-Touch Shopping Journey Becoming the New Normal in Retail?

Vynamic Smart Control – Screen Mirroring gives consumers more control over their transactions and provides more options for an engaging in-store experience. For consumers who have concerns around touching devices in stores, it provides an additional avenue to conduct their transactions.

Blog: What’s in Store for Loyalty in Retail?

It’s evident that handing out the smartest rewards and most appealing offers is no longer good enough. Winning and retaining customers in the post-COVID era requires retailers to reimagine their loyalty and customer engagement strategies

Blog: Loyalty in Fuel Retail is more than just collecting points

Many fuel retailers fostered brand loyalty by handing out dedicated fuel cards and fleet cards, offering the possibility to accrue loyalty points for each liter or gallon of fuel purchased. These points could then be spent on non-fuel items in the store. With the shift in focus from fuel to convenience, the relevancy of these type of fuel-centric loyalty programs is evaporating. Fuel retailers must look for other ways to keep customers coming back, and to distinguish themselves.

Blog: Fuel Retailers, Are You Ready to Shift Gears?

There’s a transformation taking place in the Fuel & Convenience retail market. It’s not just the energy transition from oil-based fuel to synthetic e-fuel, it is also the transition in focus from the forecourt to the c-store. We are witnessing c-stores increasingly becoming part of a larger retail trend, and we’re seeing grocery and convenience retailers growing “towards each other”.

Blog: The Two Words You’ll Be Hearing More of in 2021 Retail

Modern loyalty programs will be a critical tool for retailers to gather the information that will enable them to create personalized journeys which go beyond the “earn and burn” discount programs of the past.

Blog: 2020 Was A Turbulent Year for Retail Trends—And What Does it Mean for 2021?

As we all know, “the times, they are a-changin” and retailers will have to support new types of journeys in 2021 that acknowledge the reduction in physical interactions between consumers and staff while in store,

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